The investors aren’t wondering why it died, they’re wondering why they waited so long to kill it for profit before moving onto another thing to kill for profit. They know enough about business to know their actions will destroy the site, but they also know that the money they make just beforehand is enough to make a good return on their investment before they leave. That’s the issue with making a system motivated by profit; it’s profitable to run a business well for a long time, but it’s even more profitable to run it poorly for a short time and then leave.
The investors aren’t wondering why it died, they’re wondering why they waited so long to kill it for profit before moving onto another thing to kill for profit. They know enough about business to know their actions will destroy the site, but they also know that the money they make just beforehand is enough to make a good return on their investment before they leave. That’s the issue with making a system motivated by profit; it’s profitable to run a business well for a long time, but it’s even more profitable to run it poorly for a short time and then leave.