Ninja Theory - developer of the Hellblade series - is shutting down as part of today’s Xbox cuts. Its proposed buyers pulled out, resulting in the closure.
Ninja Theory - developer of the Hellblade series - is shutting down as part of today’s Xbox cuts. Its proposed buyers pulled out, resulting in the closure.
I didn’t like the way that Phil Spencer was running the company: trying to maximize profits by funding microtransaction titles and features up the wazoo.
I really really really don’t like the way Asha Sharma is running the company: trying to maximize profits by cutting off all the less profitable titles and consolidating all their titles under one roof.
These chucklefucks go to school for like four to eight years to learn business and then go into a field like videogames/software and they learn zero fucking lessons from companies who made all the same mistakes in the past. EA did this shit and eventually went so far down the drain that they sold the company off to a foreign prince.
These people don’t learn from their mistakes because in their minds, they didn’t make any. They just see this as the natural course of business as they ruin one company after the next.
I read a good article a while back about how Microsoft needs to choose whether there are console maker or a game publisher. As a company, you can’t succeed at both because fundamentally those two approaches are at odds with each other. Consoles need exclusives. But game publishers need maximum exposure, which comes from NOT being exclusive.
FWIW, I don’t think Sharma understands this.