The German car-maker says its "optional power upgrade" is designed to give customers more choice.

The German car-maker says its “optional power upgrade” is designed to give customers more choice.

  • dax@feddit.orgEnglish
    50·
    12 days ago

    Ah yes, selling me something that is already available but is just locked behind software. And then trying to frame that as somehow a good thing for customers. Just insulting.

    • pedz@lemmy.caEnglish
      24·
      12 days ago

      Sadly, it’s been a good part of IBM’s business model for years. They call it Capacity on Demand.

      Inactive processor cores and inactive memory units are resources that are included with your server, but are not available for use until you activate them.

      I learned this when I moved into a corporate IT environment with Power servers. I couldn’t believe that some companies would pay a quarter of a million for a server that is intentionally stunted/limited unless you pay even more.

      But cars are computers now. “Everything’s computer!”. So they will follow that subscription model.

      • BombOmOm@lemmy.worldEnglish
        12·
        12 days ago

        I couldn’t believe that some companies would pay a quarter of a million for a server that is intentionally stunted/limited unless you pay even more.

        Well, there is a reason AMD has been kicking ass in the server space lately. Mostly because Intel sat on their ass for a decade, but IBM scalping customers certainly provided a larger opening for AMD.